Anything for Ratings: Decades of Lowbrow

Anything for Ratings: Decades of Lowbrow

2025
2h 37m
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"What isn't pure sensationalism in this world?"

Overview

This documentary takes a deep dive into the history of Brazilian broadcast television, focusing on the decades when the pursuit of the number one spot in the ratings pushed every ethical boundary. Through a detailed analysis and interviews with people who experienced it behind the scenes, whether as viewers or industry insiders, the film brings back the era of live variety shows, hidden camera pranks, the rivalry between Gugu and Faustão, and the PCC scandal. More than just a nostalgic look back, the film questions how sensationalism and the exploitation of poverty shaped the behavior of a nation raised in front of the screen, revealing the secrets of a TV industry that wasn’t afraid to get bizarre to hold onto its audience.

Status: Released

Budget: $1,159

Language: PT

Production Information

Production Companies
Universidade Federal do Rio de Janeiro (UFRJ) Plano P
Production Countries
Brazil
Spoken Languages
Portuguese

Quick Facts

Original Title Vale Tudo por Audiência: As Décadas da Baixaria
Release Date December 11, 2025
Status Released
Language PT
Website Visit Site

Cast

Chico Barney
Chico Barney

Chico Barney

João Kleber
João Kleber

João Kleber

Ana Paula Goulart Ribeiro
Ana Paula Goulart Ribeiro

Ana Paula Goulart

Ariane Holzbach
Ariane Holzbach

Ariane Holzbach

Fabio Marckezini
Fabio Marckezini

Fabio Marckezini

Larissa Martins
Larissa Martins

Larissa Martins

Mauricio Stycer
Mauricio Stycer

Mauricio Stycer

Matheus Laneri
Matheus Laneri

Matheus Laneri

Key Crew

Pedro Fonseca
Director
Pedro Fonseca
Writer
Julia Roberta
Executive Producer
Pedro Fonseca
Producer

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